When brewing pour-over coffee, many people habitually rinse the paper filter with water first, aiming to make the filter cling tightly to the dripper. But does whether the filter clings or not really sway the taste of a cup of coffee? Front Street used a V60 and Yirgacheffe Red Cherry to run a set of comparison experiments, dividing filter states into four types: fully clinging, folded edge sticking up, placed crookedly, and not clinging at all, and recorded extraction time and flavor differences for each. The results showed that although the degree of clinging does not change the overall direction, it does leave traces on sweetness, acidity, mouthfeel, and astringency. Below, we break down the reasons one by one in the context of the brewing process. [more…]

Maxim's Group has officially surpassed 1,000 Starbucks stores across East Asia, a milestone reached with a new store at the Diamond Plaza shopping center in Hanoi, Vietnam. From partnering with Starbucks to enter Hong Kong in 2000 to now spanning seven markets—Hong Kong, Macau, Singapore, Thailand, Cambodia, Laos, and Vietnam—Maxim's Group has become one of Starbucks' most important franchise partners in East Asia. This article reviews the history of their partnership, the distribution of stores in each market, and plans to expand to 800 stores in Thailand in the future. For readers interested in coffee industry trends, Front Street Coffee also continues to bring in-depth reports like this. [more…]

A major shift is coming to the coffee machine industry. The De'Longhi Group has announced that it will merge the high-end Italian espresso machine brand La Marzocco with the Swiss fully automatic coffee machine manufacturer Eversys to form a new business group focused on the research, development, and sale of coffee machines. De'Longhi paid approximately US$374 million to acquire shares in La Marzocco, and through De'Longhi Industrial indirectly holds a 62.6% stake, becoming its largest shareholder. The two brands will retain independent operations and their existing management teams, and the new group will establish an independent board of directors reporting directly to the CEO of De'Longhi. How will this integration affect the landscape of the high-end coffee machine market? What does it mean for coffee enthusiasts and cafe operators? This article will sort through the details of the deal, the background of the brands, and the outlook for the future. [more…]

On August 5, Colombia's Ministry of Defense announced the resumption of military operations against the anti-government armed group the National Liberation Army (ELN), and the ceasefire agreement will not be extended after it expires. At the same time, government forces are also fully committed to striking the dissident branch of the former Revolutionary Armed Forces of Colombia (FARC), the Central General Staff. The southwestern and northeastern provinces where these two major armed groups are active happen to be important coffee-producing regions in Colombia. The civil conflict may severely impact coffee cultivation, infrastructure, and exports, thereby driving up international coffee prices. [more…]

The results of the 2018 Best of Panama (BOP) auction have been officially revealed. The natural Geisha shattered the historical record with a staggering price of $803 per pound, becoming this year's top lot. Elida Estate, with its double victory in both the washed and natural Geisha categories, became the first "double champion" in BOP history. This year's auction not only witnessed the continued dominance of the Geisha variety but also reflected the profound impact of reduced production in the Panama region on the scale of the competition. Front Street Coffee takes you through a comprehensive review of the highlights and changes of this world-class green bean event. [more…]

During the May Day holiday, "group leaders" in several Shanghai communities organized group buys of a Little Tea, with over 8,000 cups of drinks transported across provinces from out-of-town stores, arriving in consumers' hands overnight or even after nearly 24 hours. The group-buy price was double the official price, and the resellers were accused of profiting about 250,000 yuan. The total bacterial count in these milk teas rose sharply over time at room temperature, and some consumers developed gastroenteritis symptoms after drinking them. The Little Tea brand later issued a statement expressing shock at the high-priced reselling and reminding consumers to choose compliant channels carefully. This article reviews the course of the incident, the food safety data, and responses from all parties, while also offering coffee lovers Front Street Coffee's professional purchasing advice. [more…]

For professional coffee knowledge exchange and more coffee bean information, please follow Coffee Studio (WeChat public account: cafe_style). For more specialty coffee beans, please add the private WeChat of Front Street Coffee (FrontStreet Coffee), WeChat ID: qjcoffeex. Recently, Hainan Yeshu Group has sparked widespread controversy due to its Douyin livestreaming style. The market supervision bureau has responded that it has received multiple reports and is studying a handling plan. The Yeshu livestream room features a female anchor in tight clothing dancing enthusiastically to sell products. The livestream has repeatedly been cut off by the platform, with average transaction volume of only a few thousand yuan per session. Previously, the brand was fined twice for violating good social customs, and was also questioned for false marketing over claims such as "breast enhancement miracle tool." This article will sort out the course of the incident, the regulatory response, and the brand's historical penalty records. [more…]

When making espresso, the puck sometimes sticks to the dispersion screen of the group head. What exactly causes this? And does it affect the flavor of the coffee? This article starts with three common causes and analyzes them one by one: too much coffee grounds, failing to remove the portafilter in time after extraction, and the puck being knocked loose. Front Street will also draw on its own practical experience to explain the possible burnt and bitter taste issues that can arise when the puck comes into contact with the dispersion screen, as well as the impact of channeling on espresso performance, helping you judge in your daily service when there is no need to worry and when you need to adjust parameters. [more…]

During International Women's Day, Coconut Palm Group launched a "Hunky Guy Live Stream" for e-commerce sales, recruiting tall, sunny young men with at least 1.8 meters in height, chest and abs muscles, offering a daily salary of up to 800 yuan. However, despite over a million viewers across two live streams, sales fell short of 30,000 yuan, with a conversion rate of only 0.03%, sparking widespread discussion online. Coconut Palm continues its signature "Coconut-style rustic" approach, from female anchors' awkward dances to male anchors' fitness routines, all set against an unchanging blue backdrop. This article reviews the event, netizens' analyses, and Coconut Palm's history with live stream e-commerce, and includes observations on brand marketing from Front Street Coffee's perspective. [more…]

Segmented pouring in pour-over coffee seems simple, but in reality, even subtle changes in the water volume of each segment leave their mark in the cup. Many friends new to pour-over are often puzzled: how exactly should the water volume after blooming be divided? And in what direction do different distribution schemes take the flavor? Front Street used the Yirgacheffe Gote Gote as a sample and designed three comparative experiments, fixing the dose at 15 grams, the coffee-to-water ratio at 1:16, medium-fine grind, and water temperature at 91°C, changing only the water volume ratio between the second and third pours, to observe how acidity, sweetness, mouthfeel, and finish trend. The experiment also revealed the potential impact of the relationship between the height of the coffee bed wall and the water level on extraction uniformity, and offers reference ideas for flexible adjustment in actual practice. [more…]

Recently, the Wahaha Group has become a focal point of public opinion due to a collective lawsuit filed by several former employees. According to reports, since August, some employees have been required to terminate their contracts with the Wahaha Group and instead sign with Hongsheng Beverage Group, which is controlled by Zong Fuli, resulting in the cancellation of their original bonus dividend benefits. At the same time, the equity of Hangzhou Xiaoshan Shunfa Food Packaging Co., Ltd. was transferred to Zong Fuli's personal name for zero yuan, raising concerns among employees about investment returns. In response, Wahaha recently issued a statement claiming that some media reports are severely inaccurate, that the union has not received litigation information from the so-called rights protection committee, and that the equity repurchase and transfer are legal and valid. However, the statement did not mention key details such as the re-signing of contracts and the zero-yuan transfer, and many questions remain about the incident. [more…]

When using an espresso machine to extract espresso, many people have encountered the situation where the puck sticks firmly to the brew head. Once the puck falls off, it not only tends to crumble into the drip tray, but is also quite troublesome to clean up. Some people therefore believe that the coffee's flavor will become worse, but is that really the case? Front Street, based on an actual encounter, tasted the coffee extracted while the puck was stuck and analyzed the various operational factors that lead to this phenomenon, including the dose, the timing of removing the portafilter, and bumping before extraction, to help everyone more clearly understand the real reasons why the puck sticks to the brew head. [more…]

When pulling espresso, some seemingly insignificant operational habits can, over time, have a noticeable impact on coffee quality and machine lifespan. This article compiles four easily overlooked details: why you should flush hot water before extraction, why you should remove the portafilter promptly after extraction, what hidden risks arise from leaving the portafilter locked in the group head for long periods, and how to clean the gaps in the group head. Each detail comes with specific reasons and operational advice to help coffee enthusiasts develop more standardized extraction habits, making every shot of espresso more consistent and cleaner. [more…]

With over 600 million daily active users and the powerful momentum of livestream e-commerce, Douyin is becoming a new battleground for major beverage brands competing for online traffic. From Luckin and Starbucks to Manner and Tims, and further to Heytea and Nayuki, almost all well-known beverage brands have launched ultra-low-priced group-buy packages on Douyin, with prices far lower than ordering in stores or via mini-programs. Luckin's "male model squad" livestream once sparked heated discussion, with group-buy deals for Coconut Latte at only 14.5 yuan; Starbucks' 19-yuan breakfast package sold over 860,000 cups; Nayuki's 9.9-yuan single-item coffee surpassed one million orders. Behind this online price war is brands' deep strategic push for local exposure and secondary in-store consumption. This article gives you a full picture of this Douyin beverage battle. [more…]

Recently, a Xi'an group-buying video creator exposed that after participating in Starbucks' national talent scout recruitment and being successfully selected, they were asked to shoot a video for the 39.9 double-cup promotion launching on September 16, but the shooting requirements posted in the group explicitly stated: "Refuse to mention any wording related to Made in China or Chinese coffee." This requirement sparked dissatisfaction among many video creators, and several chose to quit the group in protest. Starbucks responded that it is verifying the matter, but as of press time has given no clear answer. The incident continues to ferment on social media, with netizens generally feeling confused. Front Street Coffee continues to follow developments in the coffee industry and brings you the latest report. [more…]

The 2022 Alishan Estate Coffee Elite Exchange Competition and Green Bean Matchmaking Evaluation was held on May 11. Competing beans were divided into four groups by processing method: washed, natural, honey, and Geisha. Participants had to submit parchment and green beans, which the organizers uniformly roasted, and then 15 CQI-certified Q-Graders conducted sensory evaluations using the SCA cupping form. Only beans scoring 80 or above could participate in the auction. In the auction the next day, the special prize in the natural group, Zouzhuyuan Coffee Beans, started bidding at NT$60,000 and soared all the way to NT$520,000/5kg, won by the Lion Group, setting a new record for Taiwanese coffee bean auctions. Notably, these beans were not of the Geisha variety, yet they fetched a top-tier Geisha price, while the special prize in the Geisha group was only NT$320,000. This article takes you through the ins and outs of this sky-high bidding and analyzes the industrial logic behind the rise of Taiwan's local coffee. [more…]

You dialed in your espresso extraction parameters in the morning, but by noon the flow has slowed and become unstable? Besides changes in humidity and switching beans, coffee residue built up inside the group head is often the culprit. Backflushing is the key method for removing this residue—using a blind basket to force water to flow backward through the lines, then combining it with cleaning powder to deep-clean stubborn coffee grime. This article explains in detail the procedures for water backflushing and cleaning-powder backflushing, the number of repetitions, and the daily maintenance frequency, helping baristas maintain stable extraction and avoid off-flavors getting into the cup. [more…]

Many coffee enthusiasts have added espresso machines to their homes, but due to a lack of knowledge about cleaning and maintenance, problems such as weakened steam, uneven water flow, and even portafilter leaks begin to appear after the machine has been used for a while. This article systematically organizes maintenance methods for home espresso machines: from the routine cleaning of the steam wand and shower screen after each brew, to using a blind basket to backflush and remove internal residue before shutting down, and then to regularly using specialized cleaning powder for deep treatment of the steam wand, shower screen, and portafilter basket. The article also explains in detail the steps for replacing the brew head gasket after it ages, and reminds readers that water needs to be filtered to prevent scale from damaging the boiler. The article involves practical experience with the machine models used in Front Street Coffee stores, and is suitable for coffee enthusiasts to follow and implement. [more…]

For those who want to systematically train their coffee senses, aroma kits are often mentioned, but their price tag of several thousand yuan also makes people hesitate. This article focuses on the 36-note "Coffee Nose" kit, introducing the origins and evolution of aroma kits, their use in SCA courses, and detailing the specific flavors in the four major categories: enzymatic, caramelization, dry distillation, and defective. It also shares methods of use, from memorizing by category and group blind testing to mixed blind testing, helping beginners calibrate their sense of smell and taste. At the end, Front Street also offers rational advice: an aroma kit is not a necessity—smelling more, drinking more, and feeling more is what really matters. [more…]

As the Spring Festival approaches, major coffee chains are rolling out promotional new products to capture holiday traffic. After launching the Year of the Dragon sauce-flavored chocolate in a second collaboration with Moutai, Luckin Coffee quickly followed up with the Han Meilin co-branded New Year Red Dragon Latte and a matching dessert, Persimmon Daifuku. However, this dessert, which had been highly anticipated, drew complaints from consumers who said the group-buy advertising seriously mismatched the actual product, sparking heated discussion about false advertising and where responsibility lies. Some netizens argued that Luckin cannot escape blame for lax review, while others pointed out that the root cause is some group-buy bloggers using footage of other products to earn commissions. Behind the incident, the review mechanisms of brand marketing and the issue of consumer trust are worth pondering. [more…]